I rarely do a personal outreach for a charity, but cancer is something that touches us all. My own father died of colon cancer, and my aunt of breast cancer. In my father’s case, early detection could have saved his life.
This is why I am so passionate about Pin Down Bladder Cancer, a new campaign focused on raising money and awareness for this startlingly underfunded disease. Though bladder cancer is the fourth most-common cancer in men and fifth overall, it gets 10-20 times less funding than the other top five most common cancers. It is also the most expensive cancer to treat on a per-patient basis.
Join me in the fight to raise funds and awareness by purchasing a “Pin Down Bladder Cancer” pin here and wearing it throughout the month of July. All proceeds will support bladder cancer research at Memorial Sloan-Kettering.
Your support can help bring this killer to its knees –and give someone the chance my father never had.
Melanie Charlton Fascitelli
Please visit www.pindownbladdercancer.org to make a donation, obtain the pin, learn more about the campaign's mission.